Posts tagged ‘Facebook’

Exciting Happenings

There’s a lot going on in our office! We hired a new webmaster who starts next week, I think. I was able to serve on the selection committee which was a new and fun experience for me. I really liked his professionalism and he seems quite skilled. Looking forward to passing off some of our web stuff to him now that we’ll have someone who can do that full-time instead of two people doing different things. They were both very good, just over-worked. Now we can just work him into the ground! Just kidding of course.

Our office also recently received some results from Mindpower, a marketing company out of Atlanta. They came up with some great stuff for us to use in marketing Franklin. It’s all top-secret right now, but once it’s out, watch out!

We’ve been really rocking and rolling with Continuum too. I’ve been looking at all our workflows, making some training videos, documenting my processes, etc.  In my role as an admissions counselor, I’ve also stayed quite busy.  In admissions everyone works really hard and once you make your class you can start planning for next year. At the same time we start thinking about next year and planning for that. Also we have evaluations. Whew! That’s a lot all at once!

I’ve been working on getting some content for our admitted student community but we don’t seem to have as many students this year as we had last year. Most activity has been on the Admitted Student Group on Facebook. I really think our population of students uses Facebook a lot more. With the Ning changes (that probably won’t affect us that much) it’s caused me to think about whether or not we should continue. I’ll probably spend some time this summer looking at Ning and other ways we reach out to students and trying to determine what is best for us and make appropriate recommendation. This new marketing stuff will be helpful too. I think we’ll really be able to use it to capitalize on some opportunities that we haven’t really utilized in the past.

All for now I suppose. On today’s agenda: Upload student data, review comm sequence, set up a new email workflow.

All in all, busy April, and probably a busy May, too! Oh, and the 500 is right around the corner!

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April 20, 2010 at 9:43 am Leave a comment

Five Fundamentals

Notes from the Target X Webinar – None of these thoughts are my own, they are just notes from the Webinar. These thoughts came straight from Bran Ward and Adrienne Bartlett. Check them out of Twitter: @bradjward and @adriennebartlett.

Continue Reading March 19, 2010 at 3:42 pm Leave a comment

Summer Projects

I know, I haven’t blogged in a while. But it’s about to get even busier around here. Typically it’s slow in the summer, but not this summer for me! We’re launcing a new and improved blog for prospective students, increasing our university’s presence on Facebook, and using more social media like Twitter. I am really frustrated because FCAdmissions is already taken for Twitter and I can’t figure out if I did it and just can’t remember the password, or someone stole it out from under me. No followers and no messages out so I guess that’s a good thing.

Also, I sort of volunteered for something with our database. The company that runs Continuum is thinking about starting a users group and I volunteered to be a part of the process. But I’m not sure what that entails. I’m looking forward to it!

That’s all for now. However, stay tuned. I am working on lots of projects that are blog worthy. I promise.

June 16, 2009 at 10:30 am Leave a comment

Implementation DONE! So what next?

Well just this week I’m calling it. Implementation is done, and we are now entering a new phase of work for me.

Implementation technically has been done for a while. I only recently have felt confident that our system errors are caused by human mistakes instead of system quirks. Another sign of the end is that I am now transferring the info from Continuum to our campus-wide system, PowerCAMPUS instead of someone in IT. Now, by transferring, I’m really only pushing buttons that someone else set up for me so don’t be too impressed yet!

So what’s next? Last week I went to the TargetX “Xpert Summit”, got re-energized to do some Social Media Integration stuff, and now I’m ready to roll! Our campus site is undergoing a renovation soon (thankfully I’m not doing it) so we’re really trying to be sure our Break-a-way is conveying all the info our old site did. I have access to Google Analytics for that site now and I’m pretty excited about that. Our Admitted Student Community needs some new widgets, more publicity, and I’ve also been doing some work and formulating some strategy for our Facebook Fan Page. There’s a lot going on right now! Stay tuned for more about what’s going on with our site, the Fan Page, etc.

March 10, 2009 at 4:04 pm 5 comments

Facebook Friend Lists

Interesting… I just noticed that Facebook is giving it’s users the ability to filter who sees certain things in their profile. For example, I have a list of friends, colleagues, and everyone else. I only want my friends to see the pictures of me partying last weekend, but everyone can see that I just forded the river in Oregon Trail.

It sounds to me like the powers that be at Facebook have gotten wise to our discussions about whether a college/employer should use a students profile against them and decided to do something about it. At least, that’s my thinking.

This is incredibly fascinating to me. We starting using a Facebook group to encourage students to meet others. We are a small school (about 1000) and there are already more than 70 students in the group. For us, that’s a lot. And, the conversations these students are having range from “who wants to room with me” to “I’m nervous about college.” That speaks volumes to me about a students interest level. What a great way to connect to your college before move-in day.

For another great blog about Facebook, new technologies, and how it can affect recruitment, check out what Chris Potts over at SquaredPeg has to say. There has been some great discussion to follow.

I think most people agree, everything in moderation. And for the record, we’ve starting trying out Zinch and we’ve been pretty pleased. I’m sure I’ll blog about it more as it progresses. I noticed several people have mentioned it being phony because it’s a “scholarship competition” and I guess I didn’t realize they started awarding them until just now. I know Anycollege does a lot of that, but I didn’t recognize it with Zinch.

So back to Facebook, and the original subject of my post, I think there will be a lot of students who decide who sees what in their profile. Has anyone done any playing around with these new settings? What do you think?  Will students take advantage of this? Will you?

March 20, 2008 at 11:00 am Leave a comment


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